Understanding costs helps SMBs understand expectations versus reality
Digital cornerstone, a UK freelance SEO consultant, explains the true cost of SEO. The cost of SEO services is always a topic that is much discussed by SMBs and eCommerce website owners. Most companies feel that their agencies overcharge them. Very few business owners understand that SEO takes time to produce results, especially when it comes to a new business or one that needs a complete makeover. However, the fact of the matter is that fees can vary depending on the size and/or complexity of the SEO project. SEO costs in the UK can range from a few hundred dollars a month to tens of thousands for a year or two.
Sometimes you don’t just pay for the services. It is also about making decisions so that the website achieves optimal results in the search engines while improving its organic growth. The process may involve changing the current website design or platform. An established agency or freelance UK SEO consultant will need to delegate these tasks to appropriate professionals. This means there is an additional cost to hire these experts. And there’s content optimization that brings experienced writers into the picture. They are responsible for providing unique, company-specific, and Google-worthy content that gives the site a much-needed boost.
So how much does an SEO service cost? As mentioned, it all depends on the size and type of project and business needs. A simple on-page optimization or content writing service can start from £500 and go up to £1000 per month. A more complex project, including social media marketing or link building, can cost up to £10,000 a month. SMBs and e-commerce shops need not worry about these costs. It is always better to discuss different options with the SEO consultant before jumping to conclusions. A professional consultant can always design a more customized strategy based on the company’s needs and budget.
There are several agencies that charge by the hour, but not all follow the same rates. Some consultants can complete the task in just a few hours, while others may take additional time. The cost also depends on the experience and skills required to complete the project. Average costs start at £2,000 and can go up to £4,000 with an average of £7,000 per project. Most importantly, most SEO agencies work with high overheads, which is why their fees are higher compared to SEO specialists or freelance consultants. Digital Cornerstone does not use margins and does not work with overhead. Projects are delivered by an in-house content and outreach team, so their costs are affordable and competitive.
To learn more, visit https://digitalcornerstone.co.uk/resources/seo-costs/
About Digital Cornerstone
Digital Cornerstone is a UK based freelance SEO consultant providing services to small to medium sized businesses and eCommerce stores. Owned and operated by Alex Nicholas, an independent SEO consultant, this agency was founded in 2012 and has over a decade of experience and SEO knowledge.
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